At Carlsberg, we’re always brewing for a better tomorrow. But at this year’s Download, we were doing our bit for a better festival too. We brought our popular Danish Quarter to the festival for the first time and revellers flocked to our little corner of Copenhagen to relax with friends over a pint of our brand-new Danish Pilsner.
At Download, the tunes matter as much as the beer though. So there was standing room only when compelling Canadian rockers Sumo Cyco dropped by to play an intimate set on our exclusive Danish Quarter stage. A packed tent greeted the band, fronted by charismatic lilac-haired frontwoman Skye ‘Sever’ Sweetnam, who delivered a stripped back but still blisteringly tight set of singalong choruses, dancehall rhythms, fiery vocals and intense, scrambled guitars.
Festival-goers were thrilled to get up close and personal with the band as they played a selection of their best tracks from their brilliant second album ‘Opus Mar’ and hotly anticipated third album. The band were just as delighted to see an audience singing their lyrics back at full volume, moving Skye to film the crowd from the stage herself.
“The crowd at the Carlsberg Danish Quarter was on fire. They came out in droves and they were singing the lyrics,” she said afterwards, citing the performance as “one of those moments that you want to take a snapshot and stay in forever.”