The clocks have gone back, the weather’s gloomy and the nights are long… But at Carlsberg we reckon that means more time for dancing. This winter, we’ll be celebrating our new perfectly balanced Danish Pilsner by introducing our better beer to Steel Yard fans. We think it could be the start of a beautiful friendship. Here’s why you should be there too:
1. The world’s best DJs: Together, Belgian brothers Dimitri Vegas and Like Mike are one of the most in demand acts in dance music. House royalty, they are two of the most influential producers on the planet, recently voted the World’s No.1 DJ by DJ Mag, and renowned for their thrilling, unforgettable live performances. Make your own mind up when they shake Steel Yard Liverpool to its core in December.
2. In the world’s ultimate party city: No-one knows how to party like Liverpudlians. Like we Danes, they know life is for making memories and seizing the moment. With Liverpool now considered one of the most exciting cities in the UK, there could be no better place for Steel Yard to get the party started.
3. Blast the winter blues away: We know. It’s chilly and dark and at some point, you’re going to have to brave the shops and buy Christmas presents. But for one night only, forget it all at Steel Yard Liverpool. Live for the moment. Catch up with friends over a beer. And remember, no one ever felt cold on a dancefloor.
4. Guaranteed a beer that lives up to its promise: A night out is too important to be wasted drinking bad beer, so we rebrewed from head to hop to create a better beer with a crisper, fuller flavour. And now we’ll be making sure revellers at Steel Yard Liverpool can try our new brew for themselves this December. So like our beer, your big night out can be even better.
5. You could go for free: What more do you need to know? The world’s best DJs, this winter’s greatest night out and your mates on the guest list. All for absolutely nothing. Consider it Carlsberg’s early Christmas present. Enter our competition here and you could be in for the night of your life.