As Latitude enjoyed a gloriously sunny laid-back Sunday afternoon, London-based Up Down Go Machine provided the perfect soundtrack in the Danish Quarter. It was the perfect spot to grab a cold beer, find a seat, relax and enjoy an intimate set from this hotly-tipped young band.
Formed nearly five years ago, they are fast becoming a name to watch after playing three BBC Introducing slots, touring with Starsailor and selling out London’s Bush Hall. After self-releasing singles including ‘Time To Fly’ and ‘Shake Me Up’, they showcased their acoustic, vocal-driven folk perfectly on last year’s standout EP ‘Gambler’ which saw them compared to Mumford & Sons and Ben Howard.
Lucky festival-goers had the chance to see what all the fuss was about for themselves when the band wowed Latitude. It was just as much of a thrill for the band themselves though, who say playing at a festival is “like going on holiday” and that “in terms of performing, there’s nothing like it”. Which would explain why there were smiles all round when this truly special band charmed the Danish Quarter on Sunday.